Prothom Alo Bangladesh Newspaper is a major daily newspaper in Bangladesh, published from Dhaka in the Bengali language. Prothom Alo is considered as the largest & most popular newspaper in Bangladesh based on circulation and readership. It started its journey from 4 November 1998.

Prothom Alo was founded on 4 November 1998. The circulation from Prothom Alo grew from an initial circulatin of 42,000 to a circulation of a half million copies.[1] The newspaper distinguished itself by its investigations of acid attacks and violence against women and pushing for tougher laws against the sale of acid.Along the path of its journey, Prothom Alo has broken all the prevalent circulation landmarks of the print newsmedia industry of Bangladesh. Among all the dailies published in the country, Prothom Alo has the highest circulation. From press facilities located in Dhaka, Chittagong and Bogra, around 5,32,000 copies (as of September ‘13) are circulated each day. According to National Media Survey 2012, every day 5.1 million people* read the print edition of Prothom Alo. The claimed readership of the print edition of this newspaper is 9.6 million. Prothom Alo does not only have the widest reader base as a whole, in every segment of readers, be it based on demographic, geographic, or economic parameters. Prothom Alo currently has the highest number of readership in newsprint media in Bangladesh, and has an online portal that is available worldwide. According to a brand equity study conducted by Quantum Consumer Solutions Limited, Prothom Alo is considered to be the most influential newspaper brand in Bangladesh. Prothom Alo has 29 offices across the nation, with a total number of 514 workers under its employment, including 163 journalists.
The online portal of Prothom Alo (www.prothom-alo.com) is the Number 1 Bangladeshi Web site in the world. This portal is accessed by 1.6 million visitors from 200 different countries and territories across the globe with 60 million pageview per month. The e-paper site of Prothom Alo (www.eprothomalo.com) is also the Number 1 e-paper Web site of Bangladesh. From 160 countries, 465 thousand visitors access this Web site with more than 26 million pageview per month. On an average, each of the visitors stays for 20 minutes in this Web site. Based on Facebook fan following, Prothom Alo is one of the leading corporate houses of Bangladesh. Till October ‘13, 768 thousand people are following this newspaper through Facebook. Prothom Alo Blog (www.prothom-aloblog.com) provides a well-moderated platform where thousands of bloggers share their constructive thoughts on various contemporary issues. Moreover, nearly 700 thousand Prothom Alo app for various digital and mobile platforms has been downloaded till October ‘13. Altogether, printed and digital versions of Prothom Alo are being read by 12 million people from Bangladesh and 200 other countries and territories in a month.